​

This post-it note has been sitting on my desk for 12 months:

​

​
It was a reminder:

​

If I wanted to get back to the top, it’d be slow.

​

One milestone at a time.

​

To get to $20,000 months, I first need:

​

• $1,500 months …
• Then $3,000 months
• Then $4,000 months … and so on.

​

February 2024, when I wrote that post-it note, things were pretty bleak:

​

• New Niche Site: $0 (I launched it on 28 Feb 2024)
• Main YT Channel Earnings: $145

​

February 2024 Total: $145

​

February 2025, I’ve made it to that $3,000 milestone:

​

• Evergreen/SEO YT Channel 1: $403.06 + $248.80 (info products)
• Evergreen/SEO YT Channel 2: $1122.83
• Evergreen/SEO YT Channel 3: $156.76
• Evergreen/SEO New Niche Site: $1,257.67

​

February 2025 Total: $3,189.12

​

Breaking $1k in YT AdSense revenue in February on the main channel felt great, too:
​

​

The rest of this email will map out my YouTube content plan - something like: "How to grow an ads-based content business in 2025". Because I still think it's do-able.

​

How I Grew My Previous Business by $288,000 in 1 year (And How I’ll do it Again)

​

Things really took off for my previous niche site when I focused on a simple thought process:

​

• “My site averages $20 per article, per month.”

​

Therefore:

​

• “If I publish 100 articles a month, and each one averages $20 per month, I’ll grow my business by $2000 per month.”
  ​

The Plan in Motion:

​
I hired more freelancers. I started making 100 quality articles per month.

​

For the first few months, things were slow - pages take time to rank, after all.

​

But I persevered. My math seemed solid.

​

And it worked.

​

Within a year, the site was making $24,000 per month more than it was making the same month the previous year.

​

I kept doing that for several years. The profits kept stacking - until they didn’t.

​

But The Math is Still Mathing.

​

Fast forward to March 2025.

​

The content game is not so easy anymore.

​

That’s why so many people have left our space.

​
Here’s my situation:

​

• “My YouTube channel averages $3 per video per month.”

​

So, I’ll apply the same logic:

​

• “If I publish 300 videos a month, and each one averages $3 per month, I’ll grow my business by $900 per month.”

​

Yes, there will be a 4-6 month drag as the content ages in. Yes, there’s risk profits decline as I scale. Yes, this will all come tumbling down one day, too. (But I’ll make a lot of money in the meantime).

​

I've got two options:

​

1. Jump on Twitter and moan about the looming AI apocalypse, or
2. Make money while the sun's still shining.

​

If I just spent the last 365 days moaning about AI (like too many people have!), I wouldn't have a new $3k per month passive income stream right now.

​
And if the math holds up, I could have a YouTube portfolio earning $10,800 (12 x $900) more per month this time next year.

​

That’s my path to $10k.

​

Call me crazy.

​

But the math is mathing.

​

Good luck out there,

Chris.

​

P.S. I slept on this email overnight, wondering: "How could I have stacked it with more value?" And I'm still here thinking "How much more could I have helped people this month; what do my readers need from me to help them reach their ideal business/side hustle/life in 2025?"

​

So, feel free to send me any questions, objections, or curiosities you have about what I'm up to (or what you're up to!), and I might be able to cobble together a second "Q&A" email for this month, answering your questions.

​
​